Your custom consumer experience report | Stord Mystery Shop
Mystery Shopping for Ritual
Take the mystery out of your consumer experience. Stord analyzed the entire pre-purchase through post-delivery experience for you and 2 of your competitors.
Orders were placed on August 24th, and shipped to three locations across the United States (California, Texas and Georgia).
PRE-PURCHASE
Your product details experience, in-cart experience, shipping options, and fees.
SHIPPING & TRACKING
The accuracy of your delivery date, communication, and overall quality.
POST-PURCHASE
Ease of communication and resolution for returns, missing, or damaged orders.
COMPETITOR ANALYSIS
We applied the same rigorous testing of over 250 different metrics to two of your competitors.
UNBOXING
The caliber of the packaging, branding, and inserts.
What We Looked For
| What We Looked For | Ritual | Cymbiotika | Nature Made |
|---|---|---|---|
| Inventory Availability | |||
| Express Checkout Options | |||
| Shipping Options | Standard | Free Shipping, UPS Ground, USPS Priority Mail, USPS Priority Mail Express, UPS Next Day Air, UPS Next Day Air Early | "USPS" |
| Carbon Neutral Shipping | |||
| Delivery Promise | 5-7 Business Days | 3-5 Days | 5-7 Business Days |
| How Much is Shipping? | $10.99 | $0-$102.51 | $8.00 |
| Free Shipping Threshold | Sign Up | $0 | $25 |
| Shipment Protection |
POST-Purchase Experience
| What We Looked For | Ritual | Cymbiotika | Nature Made |
|---|---|---|---|
| Post-Purchase Email | |||
| Post Purchase Text | |||
| Shipping Update Email | |||
| Shipping Update Text | |||
| Delivery Tracking | |||
| Tracking Provider | DHL | Amazon Tracking + USPS | USPS + FedEx |
| Delivery Promise vs. Actual Delivery |
Overall Unboxing Experience
Destination
Atlanta, GA
- Shipped from: Avenel, NJ
- Delivery Promise: 5-7 Business Days
- Delivery Timing: 7 Days
Austin, TX
- Shipped from: Avenel, NJ
- Delivery Promise: 5-7 Business Days
- Delivery Timing: 8 Days
Pleasant Hill, CA
- Shipped from: Union City, CA
- Delivery Promise: 5-7 Business Days
- Delivery Timing: 5 Day
| What We Looked For | Ritual | Cymbiotika | Nature Made |
|---|---|---|---|
| Point of Origin | Avenel, NJ | Sparrows Point, MD | Plainfield, IN |
| Time of Order | Afternoon | Afternoon | Afternoon |
| Delivery Promise | 5-7 Days | 3-5 Days | 5-7 Days |
| Click-to-ship Timing | 3 Days | Same Day | Same Day |
| Click-to-deliver Timing | 7 Days | 5 Days | 2 Days |
| Branded Box | |||
| Appropriate Packaging | |||
| Condition Of Packaging | Average | Good | Good |
| Order Accuracy | |||
| Condition Of Products | Good | Good | Good |
| Samples / Inserts | |||
| Overall Unboxing Experience | 38/55 | Good | Good |
Your Unboxing Video
Take a look at a real end consumer experience when unboxing your products at our Atlanta location. The packaging experience is an extension of your brand and needs to delight.
Limited Carrier Network
Using one or a small number of carriers leaves you exposed to drastic general rate increases, limited service level options, and diminished special services for specific product types.
Solution
Stord's massive network of local and national parcel carriers unlocks intelligent selection of the right carrier based on cost and delivery date. Protect your margins while ensuring you hit your promised delivery date without sacrificing quality.
Expensive Shipping
47% - 60% of online shoppers will abandon their cart due to higher shipping costs and fees.
Solution
Offering free shipping, or order value-based free shipping, can dramatically boost conversions and revenue.
Long Delivery Time
18-24% of consumers will abandon their cart due to slow stated delivery promises.
Solution
An expansive offering of carriers allows for better selection and faster delivery with better unit economics.
All of these insights are from publicly available information, but many more opportunities exist to improve your consumer experience.
Schedule time to dig deeper into your data.